Hey publishers! 
Today, we're diving deep into one of the biggest and boldest new features coming in the 1.0 release of News Tower — the Competitor System. This mid-to-late game mechanic brings an entirely new level of challenge, strategy, and drama to your newsroom. You’ve built your paper up from nothing, hired your dream team, and found your voice... but now it’s time to defend your throne.
Welcome to the media wars.
Meet Your Rivals
In the later stages of the game, two rival newspapers will rise to challenge your dominance over New York, appearing on the far edges of the district map:
The Jersey Beacon
— The Jersey Beacon is an old-school newspaper. They talk like your grandpa, but they've got sources from Albany to the Atlantic. Not a competitor to take lightly.The Empire Observer
— These guys have got gloss, bite, and some real Wall Street polish. They're putting out half lies and half ads, but dagnabbit, they sell well.
These aren’t just names on the map — they’re your competitors trying to prevent you from fully claiming hard-earned territory, and will happily try to steal articles from you. Don't let them stop you from claiming more territory and gaining more readers for your paper!
A New Layer of Strategy
The Competitor System adds a fresh twist to News Tower's core loop. Suddenly, every district choice matters. Every week becomes a decision: should you expand your influence to new territories, or challenge a rival head-on to oust them completely? It introduces:
More late-game complexity and variety that shifts your actions weekly to pressure you to balance growth and territory control.
Best of all? It helps capture the feeling of really competing in the cutthroat world of media. This is your moment to prove you’re not just a publisher — you’re a media tycoon.
A City Divided
Once they enter the scene, each week you can choose to play it safe by expanding your territory to new districts or work to oust your competitors from theirs. Here’s how it works:
Once you control 24 districts, your competitors will appear, splitting the map in half between them.
Each week, you can select a single district to focus on, like before, but now you have to face a conflict if you are already in that area to push your competitor out completely. This can be recognised by the golden crowns on the districts' required articles.
If you want to expand your influence to an untouched or incomplete district, your week will progress as it had before. This allows you to grow your readership without major interference from your competitors.
As the week progresses, if you're involved in a district conflict, they'll work to steal your important news items to gain favor with the public, preventing you from taking complete control there.
If your Perception & Calendar overlap with a competitor for that week, you'll lose a percentage of your sales to them no matter what district you're working on. So watch out for where your perception will land.
District Conflicts: May the Best Paper Win
When a conflict is triggered, the stakes get higher. Fast-paced and dynamic, these clashes will test your team’s efficiency and your ability to make quick decisions.
Time-sensitive stories will appear — get to them first, or your rival might scoop them up before you even roll out the presses.
Ensure you're targeting what the district wants as you jostle for dominance.
Careful, though; what the district needs may conflict with what certain influential people want from you...
These moments create a thrilling sense of urgency and choice, offering some of the most intense and rewarding gameplay in News Tower.
Extra Surprises
This system also opens the door for scoops — triggered by district conflicts. Some stories will appear which are related to the goals for the district that week and your competitor will try to get to them first. Make sure you have a reporter available for these reports, lest your competitor beats you to it!
We've also implemented the spy risk tag on news. This is where a competitor directly tries to sabotage your articles until they have been discovered, compromising your news. You'll need to watch out for this, find spies in your organisation, and make sure your editors are at the top of their game!
More to Come
The Competitor System is just one piece of the 1.0 puzzle, but it’s one we’re incredibly excited about. It brings a whole new kind of tension, fun, and narrative weight to your climb to the top.
We’ll be sharing even more details about the other upcoming features soon, including the updated factions and perception systems, and you’ll get to try them out yourself during our upcoming community playtest! Don't forget there is way more than just this in the upcoming test! There is SO MUCH TO DO!!!
Be sure to join us on our Discord to stay up to date with the latest information about News Tower.
Until then, keep publishing, keep growing, and keep an eye on your rivals...
The News Tower Team